The bags and shoes inside the Blue GG Blooms collection designed by Alessandro Michele. | Gucci

Originally introduced in the ‘70s, the blue GG monogram mixes with the archival tiger-head hardware of the Gucci Dionysus bag from the Beloved lines, becoming a contemporary ode to the myth of the House within the new campaign. Discover more on.gucci.com/_GGinBlue Music: “Blue Monday” Artist: New Order Music and lyrics by Gillian Lesley Gilbert, Peter Hook, Stephen Paul David Morris & Bernard Summer Published by Universal Music Publishing Ltd o/b/o Vitalturn co. Ltd. (P) 1983 Warner Music UK Lic

Presenting the Gucci Diana bag: a bamboo-handle tote first introduced in 1991, now reimagined by Alessandro Michele with contemporary neon details. | Gucci

Get festive with Gucci Beauty’s The Alchemists Garden Haute Perfumery line. Each scent can be magnified, muted or fused with other fragrances from the collection to create a one-of-a-kind sillage. Video by Akinola Davies JR. Discover more on.gucci.com/GucciGift2020. | Gucci