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  1. Conversion rate: Definition - Google Ads Help

    Conversion rate: Definition The average number of conversions per ad interaction, shown as a percentage. Conversion rates are calculated by simply taking the number of conversions and …

  2. Conversion-Rate – Definition - Google Ads-Hilfe

    Conversion-Rate – Definition Die Conversion-Rate gibt die durchschnittliche Anzahl an Conversions pro Anzeigeninteraktion in Prozent an.

  3. Understand your conversion tracking data - Google Ads Help

    Conversion rate (“Conv. rate”) tells you how often, on average, an ad click or other ad interaction leads to a conversion. It’s calculated by dividing “Conversions” by the total eligible interactions …

  4. Improve your conversion rate - Google Ads Help

    Improve your conversion rate If you're getting a good amount of traffic from your ads but not enough people actually buying or signing up for things (we call these actions "conversions"), …

  5. [GA4] Conversion - Analytics Help

    A conversion is created from a Google Analytics event and provides a consistent way of measuring important actions in both Google Analytics and Google Ads. A conversion helps …

  6. About YouTube ads and view metrics - Google Help

    Conversion rate (CVR): CVR gives insight into how effective your ad is at getting users to your site and converting after being counted as a view. Like many of the other metrics, a good CVR …

  7. Key event, Conversion & Purchase definition - Google Ads Help

    To create a conversion, identify a key event in Google Analytics that measures an important interaction. Then in Google Ads, create a new conversion based on this key event. After you …

  8. Fix low traffic or conversion rate for Target CPA bidding

    Fix low traffic or conversion rate for Target CPA bidding As you use Target cost-per-action (CPA) bidding, sometimes you may notice a drop in traffic or conversion rate. This article explains …

  9. About conversion measurement - Google Ads Help

    Why use conversion measurement Learn which keywords, ads, ad groups, and campaigns are best at driving valuable customer activity. Understand your return on investment (ROI) and …

  10. Creating and managing conversions - Analytics Help

    A conversion is created from a Google Analytics event and provides a consistent way of measuring important actions in both Google Analytics and Google Ads. A conversion helps …