Luxury brands have signed some fantastic rosters of iconic athletes who represent the ultimate brand in basketball, soccer, ...

It has been quite a week across the basketball sneaker industry, especially in the NIL space. Footwear giants adidas, Nike and their Jordan Brand ... media featuring Kevin Durant's narration.

A week of NIL deals in the sneaker space continues with the global footwear leader announcing their latest roster of future basketball stars. Nike revealed ... media via a Kevin Durant-narrated ...

Priced at $200, the Nike Jordan Jumpman Jack TR Travis Scott “dark mocha” sneakers come in men’s and women’s sizes and are ...

ESPN.com recently put together a list of all the players who have ever had their own signature shoes, and it was beautiful, ...

As they finish their new collection, the Awake NY x Jordan Air Ship "Game Royal" sneakers stir commotion with their unprecedented low speeds.

The newest creation from Nike will honor the Year of the Snake with the Nike Kobe 5. Check our Sneakers news for more ...

Phoenix Suns star forward Kevin Durant had the pleasure of introducing Nike's next generation of NIL basketball athletes. In a social media video released ...

Rutgers men's basketball stars Ace Bailey and Dylan Harper on Thursday signed a name, image and likeness (NIL) endorsement ...

Giannis Antetokounmpo's 59-point game on Wednesday led to Nike taking a not-so-subtle shot at the Celtics' Jaylen Brown.

The contract included the promise of a signature basketball shoe. So far, there's been no news regarding the release of Clark's signature shoe. Nike is under pressure following the debut of Clark ...