But then, this Nike-on-Amazon deal might be the tipping point ... top of the consumer pyramid – avid runners who need the best shoes to support their passion. They have an outsized influence ...

the new Nike Air Jordan 4 Retro “Orchid” sneakers come in unisex sizes and is priced at $215 at Nike.com. Amazon's slashed the price of this high-pressure shower head to $24 (48% off!) ...