Ford scraps fully-electric F-150 Lightning
Digest more
Ford cuts F-150 Lightning production as CEO Jim Farley shifts strategic focus to hybrids and affordable EVs, taking massive $19.5 billion charge.
The end of the best-selling electric pickup truck is here: Ford is pulling the plug on the F-150 Lightning by the end of the year. It’s not dead dead, but the next version of the Lightning will be an extended range electric vehicle, known as an EREV. Ford is positioning it as the “next-generation.”
Ford is reworking its future around what customers are actually buying, stepping away from cost-heavy electric bets that no longer add up.
Desperate to catch up with Chinese automakers, Ford is redesigning its fleet with a Silicon Valley-style team. Is it too late?
Ford is preparing for a long-awaited return to the compact car space. The Fiesta nameplate, retired globally in 2023 and years earlier in the United States, may soon reappear in electric form thanks to a new partnership with Renault.
Korea's SK On exits Ford joint venture as EV demand wanes, shifting focus to energy storage while leaving Ford holding key battery plants