Named brands like XPS and Inspiron will now fall under performance categories. Plus, Dell expanded its partnership with AMD.

Dell is trading in its much-loved and highly-respected XPS and Inspiron brand names in favor of a slightly different approach ...

Starting this year, the company will put its XPS, Inspiron, and Inspiron Plus devices in the Dell category. That will change ...

Dell is reorganizing its entire product lineup, retiring iconic brands like XPS, Inspiron, Latitude, and more. All in the ...

Dell is rebranding its PCs by retiring names like "XPS" and "Inspiron" in favor of a simplified Apple-inspired system — Dell, Dell Pro, and Dell Pro Max.

This week at CES 2025, Dell revealed the Pro series will be its new flagship line - while bringing back an old favorite.

The Area-51 laptops will have Intel CPUs and Nvidia graphics and will launch this quarter for $3,199, though a less expensive ...

Decades-old product names such as “XPS” and “Inspiron” will be killed in favor of simplified branding around the word Dell in ...

Dell’s restructured product lineup aims to provide customers with clear, easy-to-understand options tailored to their ...

In a surprising twist of events, Dell is rebranding its entire laptop PC lineup -- here's why its significant, and why it ...

The computer company Dell has a new brand strategy that sounds a lot like Apple. There were a few smiles at the launch.