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NEW YORK—During the IAB NewFronts 2025, Samsung Ads announced the debut of STN, the Samsung Television Network, a FAST channel with live content that will be available exclusively on Samsung TV Plus.

Viewers with Samsung devices can watch TV live and on demand via Samsung TV Plus. But what is the service, how was viewers access it and is it free?

Samsung, which is already leading the field in total FAST channels, introduced a new "broad-FAST" network to anchor the strategy.