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Popcorn and pickleball? Movie chains spending $2.2 billion to get people back to theaters
While 22% of Americans say they have a home theater, far fewer have a pickleball court.But integrating the hot new sport into ...
Theater chains will spend $2.2 billlion to lure you back to the movies
The biggest theater chains in the US and Canada are upgrading their technology and adding attractions like arcades, bowling ...
Top Cinema Chains Will Spend $2.2 Billion Over Three Years To Upgrade Theaters As Box Office Accelerates
Eight exhibitors in the U.S. and Canada will invest more than $2.2 billion over the next three years to upgrade and modernize theaters amid renewed optimism at the box office.