The NHL has bet on premium fan apparel, with an eye toward the massive women’s merchandise market, in a new partnership between Lululemon and Fanatics. This month the league announced a ...
Yes, team sales have been few and far ... revenue from the playing of NHL games or NHL-related events, including tickets (general and premium), merchandise and concession sales, all TV and radio ...
The Utah Hockey Club's first home game Tuesday was an amazing success – especially when it came to reported record-setting beer and merchandise ... first game with an NHL team in their market ...