Maxwell House is changing its name to align with the nationwide living situation amid rising home prices. The coffee giant, owned by Kraft Heinz, is rebranding for the first time in its 133-year ...

Time to grab a new version of the coffee that’s good to the last drop. Despite being known as Maxwell House since its 1892 launch the famous coffee brand is getting a new name: Maxwell Apartments.

The Supreme Court is set to consider whether to take up Ghislaine Maxwell's appeal Sept. 29, offering the convicted sex trafficker the hope that she will get out of prison well before serving her full ...

Well, with “nearly a third (of Americans) opting to rent versus purchase a home,” according to the U.S. Census Bureau, the brand says it’s aiming to help today’s consumer, who faces rising coffee and ...

Maxwell House is hoping customers will buy into the new name the coffee giant plans to rent for a year. Maxwell House announced it will change the name it has carried for 133 years in an effort to ...

(WJW) –Maxwell House is temporarily rebranding as “Maxwell Apartment” for the first time in its 133-year history. The rebrand was announced last week by Kraft Heinz. “Maxwell House believes no one ...

A household name in the coffee industry that many have grown up with is changing its name– at least temporarily. Maxwell House, the coffee brand that sits in many Americans' pantries, is rebranding ...

An American coffee giant is downsizing — but only in name. Maxwell House recently announced it is changing its name for the first time in its 133-year history to “Maxwell Apartment.” Well, with ...

Maxwell House is running a tongue-in-cheek campaign that rebrands the 133-year-old Kraft Heinz coffee label as Maxwell Apartment, per details shared with Marketing Dive. Consumers can purchase Maxwell ...