Swedish businesses have moved decisively from AI curiosity to implementation throughout 2025, with AI now representing 20% of ...

Chewy, Navy Federal Credit Union and Aldi lead a group of 750 companies recognized for delivering the best customer service in America, according to a study by USA TODAY and its research partner Plant ...

Match Group rated Buy: strong free cash flow, Hinge-led growth, Tinder relaunch in 2026, and $90M savings from web payments.

MAGA Inc., a super PAC created to support Donald Trump in the 2024 election, has over $294 million in cash on hand it can use ...

Success in 2026 for B2B marketers to break the mold, invest in market conditioning, and build campaigns that put buyers at ...

When and where is AFCON 2025? The latest edition of AFCON will take place from Sunday December 21 2025 to Sunday January 18 2026, marking the first time the tournament has taken place over the ...

Segmentation—the process of identifying specific customer groups—is imperative for personalized marketing and communications. Often, segmentation projects entail large-scale market studies that divide ...

Just how important is it that businesses understand how customers interact with or feel about them, or be able to identify the "moments that matter" in customer interactions? Well, without that ...

Julia Kagan is a financial/consumer journalist and former senior editor, personal finance, of Investopedia. Group term life insurance is a temporary insurance policy offered primarily through ...

Julia Kagan is a financial/consumer journalist and former senior editor, personal finance, of Investopedia. Doretha Clemons, Ph.D., MBA, PMP, has been a corporate IT executive and professor for 34 ...

You can't market your products effectively until you know who needs them. Take these steps to determine your ideal clients. Imagine you’re blindfolded in an archery contest. How likely are you to hit ...

In every recession marketers find themselves in poorly charted waters because no two downturns are exactly alike. However, in studying the marketing successes and failures of dozens of companies as ...