The Apple Watch 7 and Fitbit Sense both have on-board GPS, meaning you don’t need to have your phone in range to track runs or other outdoor adventures.

I tested the Apple Watch 9 and the Fitbit Sense 2 to see which performed better for everyday fitness tracking needs. Here's my results after walking over 40 miles.

Winner: Tie. Health and fitness tracking. Both Apple Watch and Fitbit offer access to user-friendly health and fitness tracking, which means both brands allow you to track various metrics like ...

Fitbit users can now track their blood glucose within the Fitbit app, ahead of a similar feature expected to come to the Apple Watch Series 7 later this year. Fitbit announced this new feature on ...

For the Fitbit Sense 2, you can use Google Maps, whereas the Apple Watch can connect to Apple Maps to dictate your route to you. These features keep you focused on your exercise and not worrying ...

For the big Fitbit vs Apple Watch showdown, I’m taking on the “best for most people” from each brand, and putting both through their paces. To be clear, these aren’t two directly competing ...

It’s time to settle the Fitbit vs Apple Watch debate ahead of Black Friday 2025 where we're seeing huge discounts on the top smartwatches and fitness trackers ...

Fitbit Sense 2 vs Apple Watch 8: Smartwatch features. Here's where things get a little more contentious: Fitbit and Apple don't deliver the same smartwatch experience (emphasis on the smart).

The Fitbit Sense 2 smartwatch is Fitbit's most advanced model yet. Today, it's on sale for $198 instead of $300, which is a great deal.

Borchers, a devotee of both the Fitbit and the Apple Watch, ... — Fitbit Sense 2: $299.95. — Google Pixel Watch 4G LTE + Bluetooth/Wi-Fi: $399.99.