Photos showcase the excitement surrounding the iPhone 5 launch at the Apple Store.

The Apple Store on Fifth Avenue was the target of a small protest by the environmental group Extinction Rebellion, with slogans spray painted on the famous glass box. On Sunday, the Apple Store on ...

New York’s flagship Fifth Avenue Apple Store was spray-painted by climate change protesters, calling for a boycott of the company. Three slogans were sprayed onto the glass frontage of the store, with ...

Living up to its “Think Different” motto, Apple unveiled Fifth Avenue’s sole subterranean flagship in 2006. The opening of the 32-foot-tall glass cube across from the Plaza garnered almost as much ...

Confirming suspicions raised by Apple's own website, observers have witnessed the company filming a commercial inside its Fifth Avenue retail store, with clues surfacing as to just what products may ...

Apple’s lineup of new iPhones, Apple Watches, and AirPods is now available around the world. Apple is celebrating the launch by sharing a bunch of images from Apple Stores everywhere on its website.

If you are in New York City, you owe it to yourself to head on down to the new Fifth Avenue Apple Store. Apple’s new flagship retail location opened for business just a couple of hours ago, and it is ...

Apple CEO Tim Cook and Brad Pitt surprised fans at the company's Fifth Avenue flagship store over the weekend to promote the upcoming Apple Original Film "F1 The Movie." The unexpected appearance ...