Mega-collector Mark Wahlberg knows his way around a fine Swiss watch. From complicated Patek Philippe world timers to white ...

ANALYSIS. Richemont is now the sole luxury sector representative among the Swiss stock market blue chips. And the name ...

Swatch launches the NEON Collection, six watches inspired by classic ’80s and ’90s models reimagined with bold neon hues and modern features. There are objects we associate with the late 20th century ...

Designed in the official Milano Cortina 2026 “Imagination Vibe” colour palette, the two watches showcase the distinctive blue ...

The new AI-DADA tool lets you create a unique Swatch design using AI prompts. You can’t make a custom MoonSwatch yet—but it’s not entirely off the table. It was called Swatch x You, and it let you ...

When Swatch unveiled its MoonSwatch follow-up last year in the form of a dive watch collaboration with luxury brand Blancpain, the response was positive but far more muted than what we saw with the ...

No one expected the Omega x Swatch Speedmaster MoonSwatch to take off the way it did, pun intended. It is fair to say that the in-house collab — Swatch owns Omega — is the most hyped watch to ever ...

Say "I love you" with everyone's favorite iconic TV family — in timepiece form. By Rudie Obias If you purchase an independently reviewed product or service through a link on our website, The Hollywood ...

It isn’t hard to perceive that, in the era of climate crisis and COP26, a watch company famed for its use of plastic might not be as shinily advantageous as it once was. Back in 1983, the first Swatch ...

Swatch has never been shy about letting people remix its watches with Swatch X You (I have a few myself), but now it’s handing fans an even bigger brush. The brand has launched AI-DADA, a new ...

The Italian competition authority said on Tuesday it had opened two parallel investigations into Swiss watchmaker Swatch and Japan's Citizen Watch .

Chinese social media users have called for boycotts of Swatch, as well as its related companies, after seeing the online campaign Swatch ran an ad for its new Essentials collection that featured an ...