Forbes contributors publish independent expert analyses and insights. Mark Settle is a seven time CIO and the author of two books on IT management. Lovers of Cirque du Soleil in Las Vegas will readily ...

You may think that whether you decide to sell certain software might be tied to if you have chosen to pursue a vertical. If you are vertical-focused, then it is natural to lean toward that vertical’s ...

"You can't always get what you want. But if you try sometimes, you just might find, you get what you need." --Rolling Stones, "You Can't Always Get What You Want" COMMENTARY--Most executives in ...

As the worlds of AV and IT continue to converge, integrators are finding success with selling software offerings. The leap from software to hardware isn’t a surprise. Integrators installed ...

When AI software sellers pitch their vision of the future, it can start to feel paradoxical.On one hand, sellers say AI can ...

Not every firm that wants to get into the software space will succeed. Will non-software firms do any better? History tells us it will be challenging and smart firms will want to vigorously examine ...

For as long as WeWork has been selling memberships to its coworking spaces, investors and analysts have quibbled about whether it’s an overvalued real estate company or a misunderstood tech company.

Zend will start selling its PHP software, the latest company to try to convert the success of an open-source software project into commercial success. Stephen Shankland worked at CNET from 1998 to ...

Over the past several months, the US government has introduced several new requirements affecting organizations that sell software to government agencies. Because these new requirements are complex, ...

"You can't always get what you want. But if you try sometimes, you just might find, you get what you need." --Rolling Stones, "You Can't Always Get What You Want" Most executives in Silicon Valley ...

From General Electric Corp. and Xerox Corp. to Radioshack Corp., PerkinElmer Inc. and Sears Holding Corp., the history of computing is littered with companies that were very good at using technology ...