As short form programming continues to shrink, so do the number of Emmy categories devoted to it. The Television Academy has unveiled its first round of rule changes for the 2024 Primetime Emmys, and ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. But what started as an entertainment trend has now evolved into a marketing priority. The ...

Film is probably the clearest representation of this shift; how many people prefer the bite-sized approach of episodic ...

YouTube has made short-form videos a priority as it's faced competition from TikTok. It's been nurturing short-form-content creators with a dedicated community for over two years. As the popularity of ...

Fragmented media consumption and rising advertising costs are making it harder for brands to reach and connect with audiences. Increasingly, advertisers are leveraging the power of short-form video to ...

Opinions expressed by Entrepreneur contributors are their own. Over the past decade, YouTube has grown to become one of the largest and most popular video-sharing platforms on the internet. With over ...

In recent years, the digital advertising landscape has shifted with the rise of short-form video formats like TikTok, Instagram Reels and YouTube Shorts. These formats have captivated audiences with ...