In mid-March, international hair care company Pantene launched an advertisement that featured a 12-year-old transgender girl. The ad drew praise for supporting trans visibility, but gender-diverse ...
November is National Adoption Month and Pantene Hair Care Products has dedicated time to honoring that by launching a Family is #BeautifuLGBTQ ad campaign in its honor. In partnership with Family ...
Are you a print subscriber? Activate your account. 3 hours 5 min ago By Tim Nudd - 3 hours 52 min ago By Ad Age Studio 30 - 7 hours 40 min ago By Tim Nudd - 10 hours 25 min ago By Brian Bonilla - 10 ...
A Pantene shampoo ad from the Philippines is pointing out how women and men are labeled differently when taking on the same roles – and it's generating a huge buzz. In a one-minute video men and women ...
The Largest Hair Care Brand Addresses Societal Beauty Norms and Celebrates African American Hair CINCINNATI--(BUSINESS WIRE)--(NYSE: PG) – Pantene has helped to define “Beautiful Hair” for 40 years ...
A hair care company's ad has gone viral and is getting accolades from female executives after taking on workplace stereotypes. The Pantene ad breaks down the double standards men and women face in the ...
A new ad for Pantene shampoo shows two lesbian moms, Ashley and Ellie, raising a transgender girl, Sawyer. In the ad, the girl and her moms explain that hair is an important part of how Sawyer is seen ...
Pantene Philippines has recently launched a new campaign - #WhipIt - but instead of focusing on a specific hair or skin product, the company is drawing attention to cases of gender discrimination in ...
The "Strong is Beautiful" campaign highlights importance of dad-daughter time. — -- Pantene’s new “Strong is Beautiful” campaign is inspiring fathers everywhere to get in the game. The video ...
Just weeks after launching in the Philippines, a Pantene ad that challenges sexist labels in the workplace has gone mainstream, with Procter & Gamble announcing that it will introduce the campaign in ...
A current TV ad for Pantene shampoo opens with a woman blow-drying the very long hair of a 12-year-old child. The following words are superimposed: “For LGBT kids, hair is more than how you look. It’s ...