Nearly a year ago, Jaguar unveiled a refreshed brand identity that was supposed to usher in its future. So far, it’s been mostly a headache. The 102-year-old luxury automaker, once a head-to-head ...
Forbes contributors publish independent expert analyses and insights. James Morris covers the rapidly growing world of electric vehicles. Everyone has been talking about Jaguar since its controversial ...
A little over a week since it broke the internet with its new logo reveal, the heritage luxury car brand Jaguar has taken to Miami to unveil a vision for its future that is by its own admission ...