PLANO, Texas--(BUSINESS WIRE)--JCPenney is thrilled to announce an exciting collaboration with Larry Sims, one of Hollywood's most sought-after hairstylists, to launch a special salon experience just ...

LEWISVILLE, Texas--(BUSINESS WIRE)--JCPenney today unveiled its plans for JCPenney Beauty, a new, inclusive in-store and online experience that reflects customers’ beauty wants and needs, no matter ...

Holiday cheer often sparks the urge to get dolled up for our year-end celebrations. Entertainment and beauty icon Gabrielle Union and celebrity hair stylist Larry Sims want to make this desire is as ...

Sims and Union have been working together for over 20 years and are now bringing the Hollywood experience to the popular retailer Dana Pleasant/AP If you ever wanted to get one of Gabrielle Union's ...

In a move to boldly reinvent 850 salons across the country, JCPenney announced an exclusive collaboration with the editors of InStyle® to launch a modern, cutting-edge salon concept called The Salon ...

The retailer announces a $50,000 donation to the first and only nonprofit organization dedicated to helping cancer patients access scalp cooling treatments to reduce chemotherapy-induced hair loss.

If you ever wanted to get one of Gabrielle Union's fabulous red carpet hairdos, you can finally do so — and at an affordable price! Noted celebrity hairstylist Larry Sims — who's worked with the ...