With the stifling competition on YouTube, quality content is never enough to get views—an important metric for success. After all, millions of videos are uploaded regularly. To stand out from this ...

When you drop a music video on YouTube, the hardest part usually isn’t the upload it’s getting people to actually watch it. Simply hitting “publish” isn’t enough with millions of songs and videos ...

YouTube’s Promote tool now lets you choose specific calls to action for website traffic campaigns, like “Book now” or “Get quote." You can now select specific calls to action in YouTube's promote ...