Women are constantly asking men to walk a mile in their shoes, but would they ask the same of their underwear? An Australian company specialising in ‘elegant lingerie’ for men is having to expand ...

Tired of the sartorial inequality in the bedroom? Ladies, now you can pick up something lacy for him to wear. Valentine's Day will never be the same. HommeMystere is selling lingerie tailored for men.

Turns out, women aren’t the only ones obsessed with their undergarments. The typical HommeMystere client is a married man, 40 or older.hommemystere.com/REX ...

With the exception of the adventurous few, indulging in a passion for pink, lacy lingerie has been the preserve of women. Until now. One fashion firm hopes to change the way we shop for underwear with ...

An Australian underwear company are attempting to break gender stereotypes with a new line of lingerie designed specifically for men. The undies, which include matching bra and knicker sets and ...

American store, HommeMystere was created because there was a gap in the market for lingerie and sexy underwear especially designed to fit men. Previously, men wanting to wear sexy lingerie would have ...

If you’re a man and have ever wanted to dress in women’s lingerie a firm has come up with the perfect product for you. HommeMystere are hoping their new range of lingerie for males, which includes ...

Every holiday season, the Angels of the Victoria's Secret Fashion Show gallantly spread their wings on the runway for a national TV audience. Who's to say a man couldn't don a lace bra and panties and ...

A lingerie range for men has proven to be a commercial success. Australian company HommeMystere came up with the idea after lamenting the dearth of fancy male underwear, and aimed to fix this by ...

Ladies, if you've ever looked at your man's underwear and thought it was a bit dull, then you're not alone. There's so much choice when it comes to women's underwear, from thongs to Brazilian and ...

When it comes to underwear, women usually have all the fun. While ladies can choose from different colours, cuts and materials, men are limited to fairly generic boxers that are, more often than not, ...