A PwC analysis shows that GLP-1 medications like Ozempic and Zepbound may be catalyzing a behavioral and economic shift that’s on par with major technological breakthroughs. A transformation that ...

Credence goods are services for which consumers find it challenging to assess quality, even post-consumption. In these markets, experts possess superior information, creating a potential for fraud, ...

Rising consumer prices, higher digital engagement and increase demand for sustainable products are causes shifts in consumer behaviors.

The honey market remains a compelling field of study due to the multifaceted motivations behind consumer purchasing behaviour. Research indicates that consumers are drawn not only to honey’s ...

When it comes to modern marketing, consumer research provides marketers with the insights needed to keep up with the ever-evolving preferences and behaviors of their audience. Consumer research ...

The ability to successfully navigate shifts in consumer behavior is critical for businesses today. With technology and trends changing on a constant basis, tracking consumers’ responses to emerging ...

Sneakers.com reports a shift in the sneaker market as U.S. discount shoe searches reach a five-year high, reflecting ...

In an era dominated by digital and social media marketing, new research released today by Clarify Group shows that the ...

Luofei Chen is co-founder and CEO of Oki AI, which builds evidence-linked company updates so leaders can run on proof, not opinion. Before founding Oki AI this year, I spent six years as co-founder of ...

Ali Hussain has a background that consists of a career in finance with large financial institutions and in journalism covering business. Luis Alvarez / Getty Images Consumer reviews are an important ...

CarGurus has released its seventh annual U.S. Consumer Insights Report, revealing growing consumer satisfaction and increased buying power among car shoppers. The report highlights a year-over-year ...

Lack of consumer confidence has outweighed the effect of the Fed’s modest interest rate cut and kept would-be home buyers on ...