Makeup is back in a big way: 2026 marks a shift away from minimalist beauty toward bold color, texture, and self-expression.

The clean girl makeup look is all about dewy, glowy skin. And getting that lit-from-within radiance is easier than you might think, even if your skin is naturally on the drier side. Clean girl makeup ...

A true pioneer in the clean beauty space, bareMinerals paved the way for countless brands to follow in their footsteps and is now celebrating their 30th anniversary. Senior Contributor. Forbes ...

Natural mascaras skip the harsh chemicals you'll find in conventional formulas—think parabens, sulfates and synthetic ...

The "clean girl" aesthetic, long the defining look of social media's minimalists and wellness aspirants, is being eclipsed by a new wave of chaotic chic. The rise of the "messy cool girl" signals a ...

You’re probably not cleaning your makeup brushes, sponges and puffs enough. Ideally, these tools should be cleaned every couple of weeks if you use them regularly. Makeup, oils and dirt can quickly ...

There's a quiet revolution happening in the bridal beauty world, reshaping how brides imagine their big-day look. Gone are the days of choosing between full-glam bridal makeup and barely-there ...