Chinese companies’ moves to push baijiu outside of China come as Western drinks like Pernod Ricard and Diageo muscle in on Chinese liquor makers’ turf, tempting China’s twenty- and thirtysomethings ...
This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated. BEIJING (AP) — The centuries-old fiery ...
two shotglasses and a small pitcher of baijiu in front of sorghum and a black, red fabric-wrapped bottle - kunkun2018/Shutterstock The best-selling liquor in the world is baijiu, a clear spirit ...
BEIJING (AP) — The centuries-old fiery Chinese spirit baijiu, long associated with business dinners, is being reshaped to appeal to younger generations as its makers adapt to changing times. Mostly ...
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