Chevrolet has unveiled the sixth generation of its bowtie logo, and the update is deliberately understated. The most visible change is color. The traditional gold finish is out, replaced by black. The ...
Chevy never intended the Corvette to blend into the rest of the lineup. So when it came time to launch the C1 in '53, an appropriate new logo was called upon. The Corvette itself was inspired by ...
GM Authority Executive Editor with a passion for business strategy and fast cars. Get our GM news straight to your inbox. We'll send you one or two emails a day with the latest GM news coverage. It's ...
James has been writing about cars professionally since 2012. After a bruising period freelancing in his native UK, James spent six years in Dubai, starting his new life abroad as Web Editor for ...