Hollywood Life

Willie Nelson Swipes Snoop Dogg’s BIC EZ Reach Lighter In A Big Game Ad With Martha Stewart

Willie Nelson commits the gravest of sins at the start of the BIC EZ Reach Lighters commercial ahead of Super Bowl LVII: he takes someone else’s lighter. Ask anyone who has ever needed a flame, only ...
Monsters and Critics

Snoop Dogg’s BIC lighter ad with Martha Stewart arrives ahead of Super Bowl 2022 halftime show, Puppy Bowl

Snoop Dogg and Martha Stewart are teaming up for a Super Bowl 2022 ad and the Puppy Bowl. Pic credit: ©ImageCollect.com/Xavier Collin/Image Press Agency A dynamic ...
People

Martha Stewart Recalls Having 'So Much Fun' with Snoop Dogg During Paris Summer Olympics: 'We Created Quite a Stir'

"It was so much fun," Stewart tells PEOPLE. Martha Stewart/Instagram Martha Stewart's friendship with Snoop Dogg is the source of lots of laughs. Speaking with PEOPLE about the pair's latest ...
Forbes

From Tom Brady To Arnold Schwarzenegger—Here Are The Super Bowl Commercials With The Biggest Stars

A year of record-breakingly expensive Super Bowl commercial slots has brands pulling out all the stops to advertise food, beer, e-commerce platforms, cosmetics and more with the help of some of ...
AOL

Martha Stewart Recalls Having 'So Much Fun' with Snoop Dogg During Paris Summer Olympics: 'We Created Quite a Stir'

Martha Stewart's friendship with Snoop Dogg is the source of lots of laughs. Speaking with PEOPLE about the pair's latest partnership with BIC — phone cases that keep BIC EZ Reach lighters on the back ...