NEW YORK — A trio of industry veterans is aiming to put more power to generate productive online leads into dealers' hands. By recently launching the Automotive Advertising Network, these executives ...
“Cost of acquisition” should not just be a popular discussion point on Shark Tank. It should be top of mind for dealer principals in the automotive retail sector, where the challenge is not simply how ...
Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Perhaps one of the biggest misconceptions I’ve seen in my work with the automotive industry ...
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