Millions of packets of popular laundry detergent pods made by Procter & Gamble have been recalled due to faulty packaging, which pose a serious risk of accidental ingestion by young children and may ...

Israeli authorities have launched an investigation into allegations of an ongoing counterfeit laundry detergent scheme. A Channel 13 TV report said tax authorities were probing allegations that up to ...

Procter & Gamble is understood to be switching its focus away from its Fairy detergent range, to concentrate on its market leader Ariel. According to insiders, P&G has made the decision because ...

Ariel detergent has sparked outrage in Germany after placing a neo-Nazi code on a new line of promotional packages. The boxes feature a white football shirt with a large number '88' - which far-right ...

The film sheds light on not just the physical load but even the mental load of the house that the woman carries with her every day and every night. Ariel detergent’s old running campaign serves as a ...

Procter & Gamble (P&G) is planning &£20m relaunch of Ariel detergent in September, which will include the repositioning of Ariel as a premium brand and an improved formulation. The range will be ...

With a new format, P&G looks to disrupt the detergent segment, that comprises soap bars, powders and liquids. Ariel has brought a new category of laundry product to India, which is sold in single-use ...