It's an early start this morning as we make our way over to Adobe MAX LA 2025's first keynote session – we're looking forward to plenty of announcements, with a clear emphasis on Adobe's use of AI.

But beneath it all, Adobe is doing something most tech companies still aren’t. Instead of looking for ways to bolt AI onto ...

Adobe's new AI image model and Prompt to Edit tool aim to eliminate the pain of complex photo-editing tasks. Follow ZDNET: Add us as a preferred source on Google.

It's an argument we've seen time and time again here at DPReview almost any time Adobe's Creative Cloud comes up, with commenters bemoaning the lost days of simply being able to buy Photoshop once (at ...

Filmmakers experimented with Adobe's Firefly AI platform to make short films that screened Oct. 28 at the Adobe Max user ...

Adobe Firefly is a deceptively powerful AI playground to generate images, videos, and more. Here’s how to make the most of it ...

A lot of photographers and video makers use Adobe apps in the course of their work, most commonly Photoshop, Premiere and Lightroom, but don't usually think about them a lot. Adobe wants to change ...

SAN JOSE, Calif.--(BUSINESS WIRE)--Adobe Systems Incorporated (Nasdaq:ADBE) today announced featured luminary and breakout sessions at Adobe MAX, The Creative Conference, taking place May 4-8, 2013 at ...

In anticipation of today’s opening of Adobe Max, Adobe is announcing updates to the Creative Cloud family of applications. In the light of COVID and in keeping with 2020 as the year of virtualization ...

Adobe MAX, the 2021 creative conference of the giant editing software company, is about to take place. The virtual event is set to happen from Oct. 26 to 28, which would detail the new updates in ...