Barbie-maker Mattel and OpenAI have teamed up to bring generative AI to the toymaking and ever-expanding pipeline of IP ...

The toymaker and ChatGPT developer are teaming up to develop toys and games that incorporate artificial intelligence.

Mattel, the El Segundo toy maker behind Barbie and Hot Wheels, said Thursday that it's teaming up with OpenAI, which created ...

Mattel, the 79-year-old toymaker behind Barbie, Hot Wheels and UNO, is making a major AI move In a statement, the US company said it has struck a partnership with OpenAI, the creator of ChatGPT, to co ...

Barbie's going AI. Mattel, the company behind Barbie and Hot Wheels, is teaming up with OpenAI to build AI-powered toys.

Mattel, the company behind beloved toys like Barbie, is partnering with OpenAI to bring AI to the toy aisle before the end of ...

As part of the partnership, Mattel will also use tools like ChatGPT Enterprise to boost creativity and streamline operations ...

Mattel has teamed up with OpenAI to develop toys and games with artificial intelligence, and expects to launch its first ...

The toymaker will also incorporate OpenAI's advanced AI tools like ChatGPT Enterprise into its business operations to enhance product innovation.

Mattel is partnering with OpenAI to build AI‑powered toys, which might lead to some amazing fun, but also sounds like the ...

Mattel MAT-Q +0.10% has teamed up with OpenAI to develop toys and games with artificial intelligence, and expects to launch ...