On Friday, responding to a sharp backlash, it had to do ... membership and going back WITH a mask. #AMC, thanks for the clarity," wrote one former customer, who posted a screenshot of her ...

By Jenny Gross AMC Entertainment ... for $1 to any customer who did not have one. Those who are unwilling to wear a mask will not be admitted or allowed to stay, it said. The backlash was evident ...

But when AMC CEO Adam Aron explained the reasoning behind his company’s mask policy in an interview with Variety, it triggered a backlash. “We did not want to be drawn into a political ...

AMC is joining major competitors in running even more commercials before the movie begins starting July under a new ...

Following public backlash, AMC Theatres announced that it would change its policy, now requiring guests to wear masks, once theaters begin reopening in July. In an interview with Variety ...

AMC Theaters CEO Adam Aron said Friday that its theaters will require patrons to wear masks upon reopening, which will begin in mid-July. Customers who don’t wear masks won’t be admitted or ...

Once they do reopen, face masks will be required at all times at least at one movie theater chain after AMC Theaters had a change of heart Friday. AMC Theaters will require all of its customers to ...

Aron acknowledged the backlash, adding, “It is clear from this response that we did not go far enough on the usage of masks. At AMC Theatres, we think it is absolutely crucial that we listen to ...

But when AMC CEO Adam Aron explained the reasoning behind his company’s mask policy in an interview with Variety, it triggered a backlash. “We did not want to be drawn into a political ...